The image above shows the logos we liked for our artist Scott Garcia. Our goal was to find a logo that is simplistic, with a slight dance edge as we looked into other artists and they had a similar goal to this.
The first logo seemed far too simplistic, and didn't have the edge we wanted, and by receiving no votes from our audience, proved that we shouldn't use this logo. The same for the second logo also.
The one that received the most votes was the one we liked the best. We felt this emulated our goal the best, with the slightly weird styling of the 'A', and adding the red gave us that slight dance edge we wanted. The font itself is very simplistic and bold, which would definitely stand out on an album, and be easy to read and recognise.
As a group, we did like the fourth logo, it had that edge styling we wanted, but we thought it wasn't simplistic enough, and we thought the 'S' was too strange, and we felt that this would be harder to comprehend than the third logo, due to obscure lettering.
For the fifth logo, we said that this was our second favourite, if the third was too fail we would select this one. It had that simple design, with minimal but effective twists too the lettering making it stand out more, and far easier to read than the fourth one, which would be important when someone is buying it in a shop as they need to be able to recognise whose album it is.
Finally, the sixth logo received the second highest votes on the poll. I was surprised by this, as this was one of my least favourite logos. I felt it just didn't work with the image we are trying to create for Scott Garcia, and I just didn't like it.
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